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Be the Star of Your Business

If you're running your own business, you had better cast yourself as the star of the show. Too many entrepreneurs waste their time playing every supporting role from sidekick to understudy. But to be truly successful in business, owners must place themselves at the center of the action. If you're going to be the diva, however, you have to learn how to delegate. Success in the business world requires balancing your desire for control with a need to bring the star quality out in those who work for you.

Finding your balance will allow you the freedom to perform at your best. Spending every spare minute toiling away for the "good" of your company is no guarantee of success. Achieving balance means strategizing to make your business less reliant on you.

Too often owners act as if they need to be personally involved with every aspect of their company in order to be successful. Yet, this approach frequently has the opposite and sometimes disastrous effect of running the business as well as the business owner into the ground. The show can't go on if you mix too much time at work with not enough time for family and friends; stir in a dozen sleepless nights and a steady supply of quickie meals and countless thwarted pleasures.

Being a business owner, especially in a start-up, is difficult under the best circumstances, but it is a grave mistake to believe that relentless dedication to the business--to the exclusion of all else--is the only way to succeed. In fact, this approach almost always guarantees that you will not be performing at your personal best. Instead, you need to envision yourself as your company's top-billed performer and grant yourself permission to live a fuller life, with plenty of room for personal growth.

Why do business owners fail? Or if their companies take off, why do they get mired in their businesses at the expense of their personal lives? It's because they're pulled down by the day-to-day demands of running their companies.

So what is it that determines entrepreneurial success? The answer is easy. . .
The owner has star quality, the confidence and flare to do what is necessary to perform at his or her personal best.

About me

  • I'm Palatable Insight Corporation
  • From Calabar, Cross River State, Nigeria
  • Palatable Insight Corporation is a paragon of success and a pioneer of palatable insights with vibrant concepts in varieties of different professionalism. Though PIC is success facilitated multinational, our Package Success Concepts (PSC) is personal. For more information about the author: http://searchwarp.com/About36757.htm About Palatable Insight: http://palatableinsight.blogspot.com/2006/05/about-palatable-insight-corporation.html
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